INSIGHT

Hand-Picked Holiday Cheer: A Personalized Campaign

Written by Mandy Olstad, Account Executive | Jan 7, 2021 7:15:00 PM

This holiday season, we put our personalization capabilities to work while sharing holiday surprises with our clients.

Beginning with an email campaign, we asked recipients to click through to a landing page and answer one quick question:

With December arriving, you’ll likely find me …

– Enthusiastically decorating for the holidays. Hello, Pinterest boards.

– Longing for the upcoming days off work – a chance to relax!

– Dreaming of holiday delicacies. Those rich desserts are so tempting!

We then used the answer to select a gift: an adorable holiday gnome, a relaxing tea and essential oil combo, or artisan chocolates and caramels.

Each gift was packaged in a fun and unique box with personalized content and sent right to the recipient’s office or home – whichever they chose.

Interested in doing a personalized campaign of your own?
Contact us to explore what’s possible.